The Concept
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At Fluuido we value time and well-being. When entering our studio you allow yourself to enter a buzz-free zone where you can explore your inner creativity and reconnect with your mind and body.
While Fluuido is all about mental off-loading, the physical benefits of pottery are not forgotten. The movement of making pottery is gentle yet strengthens the hands, wrists, and arms. In general, pottery is known for beneficial results such as:
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Relieve stress and anxiety
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Natural pain killer
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Increase emotional stability
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Increase concentration
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Encourage sociability
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Reduce symptoms of certain mental difficulties (contact for more information)
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Reduce symptoms of arthritis
The courses at Fluuido are carefully managed to create space for the individual while allowing you to build a community with like-minded people. Fluuido is age- and gender-friendly, as we focus on mental freedom and personal development.
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The Foundation
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Nature.
The primary material used is clay, establishing a direct link between human craftsmanship and nature.
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Community.
Pottery serves as a sanctuary for freeing the mind. Working with clay fosters a relaxed atmosphere, shifting the focus from individuality to shared projects and values.
Art therapy.
Craft psychology plays an essential role in our approach. Fluuido emphasizes the interplay of time, creativity, the mind-body connection, and the benefits that follow. Engaging in pottery as a form of art therapy has been scientifically proven to reduce cortisol levels, enhance relaxation, and promote emotional well-being.
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Culture.
With a rich tradition of artisanship, pottery serves as a universal tool both in the realm of art and daily life. Fluuido serves as a hub for fostering connections between people, elements, and diverse experiences within the world of ceramics.
The person behind
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My name is Sidsel Brorsen. Born in Denmark, and living in Italy. I am a creative with formal training in Fashion Design, currently exploring the intersection of craft, art, and design. With 10 years of experience in the fashion industry, I have collaborated with various brands from Copenhagen to Milan, driven by my passion for creativity and hands-on work.
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In the past three years, I have deepened my focus on artisanship and handcraft, particularly in clay, and have discovered the therapeutic benefits of creating with my hands. This journey inspired me to establish a physical space that merges my interest in clay with the concept of “Art Therapy" - A holistic experience that combines tactile sensations, creative expression, and meditative focus.
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In October 2024, I proudly opened Fluuido Laboratory in Milan, Italy, providing an intimate sanctuary for individuals seeking to escape the everyday stresses that we all encounter. This welcoming environment invites everyone to connect with my vision.
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I hope I will be able to enjoy my physical universe with you! If not, I would love to connect with you here on my website or through my social channels.
With love, Sissi
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Where is Fluuido Laboratory located?Visit Us: Via Giuseppe Govone 31 20155 Milano, MI, Italia ​ Opening hours: Monday - Sunday: 11.00 - 19.30 Book an appointment online. For inquiries, contact us at hello@fluuido.art or Instagram @fluuido_. We will respond as soon as we can.
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What is Fluuido?Fluuido is a creative ceramics studio and online shop dedicated to the art of pottery. Our mission is to provide a space where people can explore the tactile beauty of clay through hands-on learning and unique, handmade ceramics. From functional tableware to one-of-a-kind decorative pieces, Fluuido blends artistry and craftsmanship to bring you beautiful, enduring creations. Whether you're a beginner or an experienced potter, our studio is a welcoming environment for all to discover their creative flow.
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What types of ceramics do you create?At Fluuido, all of our ceramics are made from stoneware, known for its durable and versatile qualities. Stoneware is perfect for creating both functional items, such as bowls and mugs, as well as sculptural pieces with a natural, earthy aesthetic. The designs you’ll find in our shop range from minimalistic and modern to organic and textured, often with soft, muted glazes that emphasize the tactile nature of the clay. We also offer pottery classes using earthenware clay, ideal for beginners or those interested in a lighter, more porous material. Our classes cover various techniques from hand-building to wheel throwing and open studio memberships.
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Are your pottery classes available online or only in-person?Currently, our pottery classes are offered exclusively in person at our studio. We may offer virtual workshops in the future, so please follow us on social media for updates on new offerings.
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Are your classes suitable for beginners?Yes! All of our classes are beginner-friendly, and we offer guidance and support throughout each session. Whether you're starting from scratch or refining your skills, you’ll receive step-by-step instructions and hands-on support.
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Can I bring my own clay or materials?We only accept the usage of our clay types and materials provided in class, as it ensures consistency and compatibility with our firing and glazing process. If you have a specific request or need to use your materials, feel free to contact us ahead of time to discuss.
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Do you offer advanced pottery or specialized workshops?Yes, Fluuido offers advanced pottery classes and specialized workshops for those who want to expand their skills. Whether you’re interested in mastering intricate glazing techniques, exploring advanced wheel-throwing, or learning sculptural methods, we provide tailored sessions to suit your needs. These workshops are designed to challenge and inspire you, with a focus on refining your technique and exploring new possibilities in your ceramic practice. Updates will come on the website.
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How long are your pottery classes?Children classes: 1,5 hours Other classes: 2,5 hours. Certain workshops may take a bit longer. We recommend checking the specific class details for precise timings.
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What is the class schedule?Classes are offered regularly throughout the week, including weekday evenings and weekends to accommodate different schedules. You can find our full class schedule on the "Classes" page of the website, where you can book and pay for your session.
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What types of pottery classes do you offer?We offer a range of pottery classes for all levels of experience, from complete beginners to seasoned potters. Our current offerings include: Beginner Wheel Throwing: Is perfect for those new to pottery or who want to refine basic skills, including centering, pulling walls, and making simple forms. Handbuilding: Learn the fundamentals of working with clay using hand-building techniques like coiling, slab construction, and pinching. Children classes: a unique workshop that combines language learning with creativity through clay. Open Studio: Free access (no teaching) to members and tiered options tailored to your needs with no long-term commitment required. Special Workshops: These one-day workshops focus on unique pottery techniques and special topics with selected ceramists who dedicate themselves to your learning.
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How do I get my pottery pieces after class?Once your pottery pieces are completed and fired, you’ll be notified when they are ready for pickup. Typically, items take 3-4 to be fully processed and glazed after your class. If you can’t make it to the studio for pickup, we also offer shipping options for a small additional fee. We'll ensure your creations arrive safely, ready for use or display!
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What happens if I miss a class?We understand things can come up! If you miss a class, we will try our best to offer make-up options based on availability. Unfortunately, we cannot offer refunds for missed sessions.
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Do I need prior experience to join your pottery classes?No prior experience is necessary for most of our classes. If you’re looking for an intermediate or advanced workshop, having some basic knowledge of pottery techniques will help you get the most out of the experience.
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Can I return to the studio to work on my pottery outside class?Yes! Fluuido operates an Open Studio concept, where students can come back and continue their pottery projects outside of class hours. Book your slot online and you will have the studio for yourself with all the tools, and materials. It’s a great way to practice, refine your skills, and finish projects within the Fluuido community.
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Can I purchase classes as a gift for someone?Yes! Pottery classes make wonderful gifts. You can purchase gift certificates for any of our classes or workshops. These can be redeemed for future sessions. Visit our "Gift Cards" page to buy one.
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Will I get to keep the pottery I make in class?You’ll be able to keep everything you create in class. After making your pottery, we’ll take your pieces through the firing process and notify you when they’re ready for pickup. Typically, this takes about 3-4 weeks, depending on the kiln schedule.
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Do you use non-toxic glazes?Absolutely! We use Botz glazes, which are non-toxic and safe for tableware use. These glazes are lead-free and are formulated specifically for functional pottery, ensuring that they are food-safe, durable, and perfect for everyday use. You can confidently use our ceramics for serving and eating, knowing that the glazes are both beautiful and safe.
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Can I commission a custom ceramic piece?Yes, we do accept commissions for custom ceramic pieces! If you have a specific design in mind or would like a unique piece made just for you, feel free to get in touch. We'll work with you to understand your vision and create something that aligns with your ideas and style. Please note that custom orders may take longer than standard pieces, depending on the complexity of the design and our production schedule.
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Are your ceramics environmentally friendly?Yes, at Fluuido, we are committed to sustainability and reducing our environmental footprint. Our ceramics are made using locally sourced stoneware, which has a lower environmental impact compared to some other materials. We also aim to use eco-friendly practices in the studio, such as recycling clay scraps and minimizing waste. Additionally, many of our glazes are designed to be as low-impact as possible.
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How long does it take to make a ceramic piece?The process of making a ceramic piece can vary depending on the complexity, size, and finishing details. On average, it takes anywhere from 1 to 2 weeks for hand-building and wheel-throwing before the piece is ready for its first firing. After that, there’s the glazing and second firing process, which typically adds another 1-2 weeks. So from start to finish, expect the creation of your piece to take anywhere from 3 to 4 weeks, though this may vary depending on the size and number of pieces you’re working on.
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Do you sell finished ceramic pieces online?Yes, Fluuido offers a curated collection of our handmade ceramics for sale on our website. Additionally, if you purchase the full Open Studio membership, you will also have the opportunity to sell your pottery creations on our website, connecting with customers who appreciate the art of ceramics.
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How should I care for my ceramic pieces?To maintain the beauty and durability of your ceramics, here’s a guide for both unglazed stoneware and glazed ceramics: Unglazed Stoneware: Hand-wash only with warm water. Avoid soaking in water for extended periods as it can cause absorption of moisture. We recommend waxing the outside of the vase every 1-2 years to maintain the surface and keep dust from layering too much. Glazed Ceramics: You can hand wash glazed ceramics or use a dishwasher, but we recommend gentle care to maintain the glaze's finish. Always let the ceramics cool before washing to prevent any sudden temperature changes, which could cause cracking.
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Are your ceramics microwave- and dishwasher-safe?Most of our ceramics are microwave-safe and dishwasher-safe, thanks to the durable stoneware material and the high-quality glazes we use. However, to extend the life of your pieces and protect both the ceramic and the glaze, we recommend hand-washing delicate or intricate items. For microwave use, avoid putting pieces with metallic elements in the microwave.
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Do you offer gift cards?Yes, we offer gift cards! If you're looking for the perfect gift, our gift cards allow your loved ones to choose their own handmade ceramics. You can find more details on the Make a Gift page on our website. It’s a thoughtful and flexible gift for anyone who appreciates the art of ceramics.
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What forms of payment do you accept?We accept a variety of secure payment methods for your convenience, including: Credit/Debit Cards (Visa, MasterCard, American Express) PayPal Apple Pay Google Pay
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How do you package your ceramics to ensure they arrive safely?We take great care in packaging our ceramics to ensure they arrive safely. Each piece is wrapped in protective materials such as bubble wrap, foam padding, and sturdy boxes to prevent any breakage during transit. Fragile items are additionally cushioned with recyclable materials to minimize any movement inside the box. Rest assured, we ensure the best possible protection for your ceramics.
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How much does shipping cost?Shipping costs are calculated based on your location and the weight of your order. As our ceramics are fragile and can be semi-heavy, please expect the following approximate costs: Italy: Starting at €18.00 for standard shipping. Europe: Starting at €25.00 for most countries. Worldwide: Starting at €45.00 for international shipping. Shipping fees may increase depending on the size and weight of your order, and you can always check the final shipping cost at checkout.
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Do you ship internationally?Yes, we offer shipping worldwide! Shipping within Italy/Europe: We offer standard shipping across the country and Europe. Worldwide Shipping: We are happy to ship our ceramics globally, though shipping times and costs may vary depending on your location. Please reach out for specific international rates or custom requests.
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Can I track my order?Yes, once your order has shipped, you will receive an email with a tracking number and link to track your parcel. You can check the status of your shipment and know exactly when to expect it.
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My ceramic item arrived damaged—what should I do?If your item arrives damaged, please contact us immediately! Here's what to do: Take Photos: Please take clear photos of the damaged item and the packaging it arrived in. Contact Us: Send the photos along with your order number to hello@fluuido.art. Resolve the Issue: We will assess the damage and try to find a solution. We always want to ensure you are completely satisfied with your purchase.
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What is your return policy?Due to the unique nature of our ceramic pieces, we unfortunately cannot accept returns. Every piece is one-of-a-kind and handmade, and we ensure each item is carefully checked for quality before shipping. Please be sure of your purchase before placing an order. If you have any questions or concerns about a specific piece, feel free to contact us before purchasing!
Visit Us
Via Giuseppe Govone 31
20155 Milano, MI, Italia
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Opening hours:
Monday - Sunday: 11.00 - 19.30
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Book an appointment online.
For inquiries, contact us at hello@fluuido.art or Instagram @fluuido_. We will respond as soon as we can.